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The Art of... Events
Learn more about dates and guests for the following events:
Calgary
June 12th, 2009
EPCOR CENTRE'S Jack Singer Concert Hall
9:00am - 4:00pm
In a downturn economy, customers will reassess their activities, suppliers and business relationships to see where they can increase efficiencies, streamline their business and find new ways to drive down costs. Being prepared to sell in these tough times is a challenge all salespeople face, The Art of Sales presents a full day program with an exceptional line-up of best-selling authors, speakers, and sales experts that will provide you with best practices and proven tools to sharpen your focus, develop better relationships and increase your business.
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MICHAEL PORT
SALES STRATEGY AND INNOVATION
Called a "marketing guru" by the Wall Street Journal, Michael Port has provided coaching and consulting services to over 20,000 business owners. As an expert, he has been interviewed on TV networks such as CNBC and MSNBC and for numerous newspapers and magazines including The Wall Street Journal.
Michael has written the mega-bestselling Book Yourself Solid, Beyond Booked Solid and The Contrarian Effect: Why It Pays (BIG) To Take Typical Sales Advice and Do The Opposite which was selected by the Editorial Board of Amazon.com as the 9th Best Business Book of 2008.
Michael is known for consistently receiving the highest overall speaker rating at major conferences around the world. But know this: When you see him, you won't be getting a vanilla sugar cookie. You will, however, get a slightly irreverent, very funny, amazingly knowledgeable, compassionate and passionate performer who hits his mark every time and leaves his audiences a little smarter, much more alive, and thinking a heck of a lot bigger about who they are and what they offer the world.
800-CEO-READ has selected The Contrarian Effect as the best book of 2008 in the sales category.
Topics Covered:
- Why typical sales tactics are out of sync with today's marketplace
- Why typical sales tactics are focused on the wrong person
- Why typical sales tactics damage relationships and long-term sales potential
- Why typical sales tactics harm reputations and create unintended consequences
- How to be a sales contrarian and stop treading water and start making sales
- How to be a sales contrarian and open doors that are typically closed
- How to be a sales contrarian and flip your competition on its head
- And finally, why it pays (BIG) to take typical sales advice and do the opposite
JEFFREY GITOMER
CUSTOMER LOYALTY AND BUYING MOTIVES
Salespeople, and people who serve customers, are looking for new information about their everyday situations, interactions, opportunities, problems, and challenges. In short, anyone attending a seminar is looking for ANSWERS.
Speaking and training more than 150 times a year, Jeffrey Gitomer provides answers, informs, challenges, and entertains professionals for companies like BMW, Cingular Wireless, Coca Cola, DR Horton, Hilton Hotels, NCR, BNC Mortgage, Ferguson Enterprises, Liberty Mutual, Principal Financial, and hundreds of others.
Gitomer’s seminars focus on the self-evaluation of individuals and deliver pragmatic, real-world information that is easy to understand and use. He is the bestselling author of The New York Times best-seller The Sales Bible, The Little Red Book of Selling and The Little Red Book of Sales Answers. All of his books have been number one best sellers on Amazon.com, including Customer Satisfaction is Worthless, Customer Loyalty is Priceless, The Patterson Principles of Selling, and his latest best-selling books The Little Black Book of Connections and The Little Gold Book of YES! Attitude. Jeffrey’s books have sold more than a million copies worldwide.
Topics Covered:
- Understanding buying motives
- The Life-Long Learning Formula
- Earning referrals
- Engagement
- Give value, then ASK for the sale
- It's NOT work, it's NETwork
- The Loyalty Formula
- Creating a real difference between you and other companies
- How much is one customer worth?
- The relationship -- How to build it
- The difference between satisfied and loyal customers
- Getting your phone to ring with qualified prospects
- Putting yourself in front of people who can say yes to you
- The value of memorable actions
- The personal side of customer service - The NEW rules of the game
- Gitomer's list of "Things Customers Want...NOW!"
JULIE MORGENSTERN
TIME MANAGEMENT & PRODUCTIVITY
Julie Morgenstern is a New York Times best-selling author, professional speaker, organizing expert and corporate productivity consultant. Julie is renowned for an "inside-out" approach to problems and generating customized solutions that are practical, insightful and easy-to-maintain.
Julie has been featured in publications such as the Wall Street Journal, Time, O, The Oprah Magazine, Redbook, and Men's Health and makes frequent appearances on national television and radio programs, including the Today Show, Rachel Ray, and NPR's Fresh Air. Since 1989, she and her staff have worked with clients such as American Express, McKinsey, GlaxoSmithKline, The Miami Heat, the New York City Mayor's office, Viacom/MTV and Hearst Magazines.
Julie's first two books, Organizing from the Inside Out and Time Management from the Inside Out, have been made into popular one-hour PBS specials. Never Check Email in the Morning has been converted into a training program that's used at Fortune 500 corporations around the globe. And Julie's latest book, When Organizing Isn't Enough, is all about managing change. It helps readers discover how letting go of the clutter in their lives can generate the energy, clarity and insight to discover, "what's next?" As a speaker, media expert and corporate spokesperson, Julie is known for her passionate, articulate style and warm sense of humor.
Julie Morgenstern Enterprises helps individuals and companies boost productivity, maximize their impact, and find fulfillment through one-on-one coaching, corporate training, seminars, speeches and products. Julie is also the creator of the Julie Morgenstern Collection of organizers, totes and leather accessories, developed in partnership with and available exclusively through FranklinCovey.
Julie has served on the Board of Directors for the National Association of Professional Organizers (NAPO) and was honored with its prestigious Founder's Award in 2002 for her contributions to the professional organizing industry. Julie is also an award-winning member of the National Speakers Association (NSA). She received an "Outstanding Woman Entrepreneur Award" from the Small Business Administration in 2003.
Julie received her B.A. in theater from Temple University and did her graduate work in directing at the Goodman School of Drama in Chicago. She believes that her work as an organizer requires the same set of skills as directing/ producing - an appreciation of spatial design, the ability to see the big picture as well as the tiny details, and the talent to blend psychology and practical skills to guide people where they want to go. Julie lives in New York City.
Topics Covered:
- Enjoy greater clarity, control, freedom and accomplishment
- Work fewer hours while accomplishing the same amount or more work
- Improve confidence, performance and efficiency
- Regain control of the day and obtain a healthy work-life balance
- Consistently prioritize appropriately
- Reduce clutter and it's companion stress
- Enjoy surroundings that provide energy and focus
- Respond faster to opportunities and information requests
- Better handle change in personal and worklives
More than a life coach, Jim Fannin is a "change your life" coach. His thought management system EMPOWERS people to SWIFTLY be the best they can be without inconvenience. Period!
Jim Fannin was born poor in the foothills of Appalachia on November 4, 1949 in Ashland, Kentucky. Jim graduated from Paul G. Blazer High School in 1967; received a full tennis scholarship from East Tennessee State University and earned a bachelor degree in marketing and psychology in 1971. He created and personally funded a private research project in 1974 with three PhDs from Ohio State University on maximizing learning in children. This 18-month research project spawned his unique S.C.O.R.E.® Performance System that became the backbone of his personal coaching career.
Jim is an author, accomplished tennis player, raconteur, life strategist and sports and business consultant.
Jim has 35+ years of professional coaching, consulting and public speaking experience. He has coached over 150 professional athletes from eight sports including members of the PGA and LPGA tours, NBA, NFL, NHL, MLS, MLB, US Equestrian Association, World Series of Poker and the Olympics. He has trained tens of thousands of individuals and hundreds of companies from 36 industries in peak performance.
Jim has addressed major corporations such as Merrill Lynch, General Electric, DonTech, IBM, Apple Computer, Transamerica, Allstate Insurance, New York Life, Harris Bank Group, Northern Trust Bank, Domino•s Pizza, Carnation, Starwood Hotels, Silhouette Optical, Bertram Yacht, Miles Labs, Mercedes, Dominick's Finer Foods, Toyota, Honda and Chrysler; and non-profits UAW Ford, YEO, YPO, YMCA, Children's Memorial Hospital, Hugh O'Brien Foundation, Cancer Wellness Centers & Boy's Clubs of America.
Today, Jim divides his time between public speaking, personal coaching (6000 coaching minutes per month via cell phone), corporate consulting (GE, Transamerica), physical fitness and travel. Jim and his wife CeCe reside in Burr Ridge, IL.
Topics Covered:
- Think like a world champion.
- Think less and produce more.
- Simplify and balance your life.
- Motivate prospects into buyers and buyers into partners.
- Maximize self-discipline in yourself and others.
- Maximize concentration in yourself and others.
- Maximize optimism in yourself and others.
- Maximize relaxation and enjoyment in the workplace while eliminating worry, anxiety, gossip, rumor, assumption thinking and hearsay.